

Happily Natural Provides Uniques Opportunities For Sponsors To Get Involved
Sponsors love Happily Natural Day because the event is packed with an enthusiastic & appreciative audience and because the festival offers a unique opportunity to reach an African American demographic niche marketby seamlessly integrating their presence into the event in numerous ways: video clips on large screen projection, in venue signage, product placement, website presence, email blasts, live stage mentions, and affiliated event sponsorships are all a small sampling of what we offer to the small business owner and international corporations .Download the Sponsor Proposal | PDF Version

- 1. Sponsorship provides opportunities for embedded advertising, a fail-safe delivery system where messages are incorporated right into the action.
- 2. Sponsorship is a direct channel of communication. It reaches people in an environment that matches their lifestyle rather than intrudes upon it. Sponsorship speaks to the public, not at them, creating opportunities for two-way dialogue.
- 3. Consumers are now demanding to know where a company stands on social issues before they purchase its products. Sponsorship allows companies to demonstrate community responsibility.
Happily Natural provides companies with unique opportunities to engage the African American market while exhibiting their dedication to social responsibility, literacy, arts, cultural awareness and education.
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Happily Natural Day
Happily Natural Day is a powerful summer festival dedicated to holistic health, cultural awareness and social change. Accept no substitutes, Happily Natural Day is about substance over image, loving ourselves as African people, and changing our community as a result of that love. Happily Natural Day is a african centered business expo, a cultural arts and craft trade show, an all day lecture & workshop seminar, a conscious hip hop, soul and spoken word showcase, a fashion and natural hair exhibition and holistic health fair all rolled in one.
Soul Power
SOUL POWER is a highlight of the Happily Natural Day. As the cap off event for Saturday, this event features high energy musical performances, power networking and urban couture fashion in a dynamic showcase of socially conscious hip-hop and soul music.
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The Happily Natural Hip Hop Summit
The Happily Natural Hip-Hop Summit is a dynamic educational opportunity for youth,community leaders, government officials andindustry professionals. The summit includes workshops, a panel discussion and entertainment aimed at engaging youth in issues of community improvement.
Happily Natural Day Event Profiles:
Our marketing program has strengthened each year with a wider and wider
range being reached through print, web and radio media. Happily Natural
Day appeals to the mainstream because natural hair care & spoken
word poetry is “trendy” today , however, by saturating Happily Natural
Day with artists & scholars who are about the mission of social
change through not only their words but through their works, deeds, and
actions we present natural hair & spoken word through a lens
undistorted by commercialism & capitalism. At our festivals you
find aficionados of spoken word, specialists in natural hair care,
activists, organic farmers, spiritual teachers, students, children,
entrepreneurs, politicians, musicians, visual artists, from as far
north as New York City and as far south as Miami. Our flyers &
posters have reached walls of restaurants, black owned bookstores &
culture shops in London, UK, Brooklyn NY, Atlanta GA, Richmond,
Tidewater, DC, Philly PA and Baltimore MD and the response from these
areas have been tremendous.
With your support we can reach an even wider audience, your financial, in-kind, and volunteer contributions will allow us the opportunity to finance even greater print, radio & web promotions for Happily Natural Day, secure lodging & transportation for lecturers and artists, allow for a larger festival space through the use of outdoor tents for vendors & provide staging plus sound equipment for musicians to perform during the day. Through the spirit of our ancestors that fought to raise our consciousness and free our bodies, minds and souls we use Happily Natural Day to reach & bridge the gaps in the black community and invite those who feel the spirit of the ancestors calling, to join the movement to reclaim, reawaken, and resurrect the collective greatness of Afrikan people worldwide.
The purpose of Happily Natural Day is to raise black awareness and cultivate unity & solidarity within the African community. Our goal is accomplished by using spoken word poetry & music along with lectures & workshops to transmit uplifting, educational, and socially conscious messages to the masses at large. Our festivals are always pro-community, and we have stayed true to course in supporting black institutions at each of our former & future celebrations. In 2003, our premiere was held at The Black History Museum & Cultural Center of Virginia.

Happily Natural Day’s thematic and overall marketing aspect is targeted to the natural hair care industry & the conscious community of which we reach a target audience of African men & women ages 18 to 55.

The utilization of natural hair care as a thematic has a multi-faceted benefit. First it opens a dialogue on one of the ever-present distresses caused by Post Traumatic Slave Disorder (PTSD) the inferiority complex as identified by psychologist Kenneth Clark and remarked on by Afrikan scholar warriors throughout history such as Marcus Garvey, El-Hajj Malik El-Shabazz, Assata Shakur, and Llaila Afrika. Secondly, it allows the conscious community to inter-relate across regional divides, socioeconomic divides, ideological and age divides for the sole purpose of upliftment in a way that is innovative and ever-expansive in methods of application.

Fusing music & lectures together we have taken two aspects of Afrikan culture that have always served as means to transmit information from the griots & kemetic priests of African ancestry to the Last Poets & Dr. John Henrik Clarke of today, the spoken word has always served as a timeless method to re-iterate where we as a people should be going and what we should be doing to further progress in our community both inwardly and externally.
Become a Sponsor/Contributor to Happily Natural Day
Fill out the form and send us a few dollars or be a sponsor for the festival: